US Court nullifies FTC requirement for click-to-cancel

https://arstechnica.com/tech-policy/2025/07/us-court-cancels-ftc-rule-that-would-have-made-canceling-subscriptions-easier/

Discussion

pjmlp
The consumer protection laws are so bad the other side of Atlantic.

Most European countries, have their own version of consumer protection agencies, usually any kind of complaint gets sorted out, even if takes a couple months.

If they fail for whatever reason, there is still the top European one.

Most of the time I read about FTC, it appears to side with the wrong guys.

b00ty4breakfast
neoliberal deregulation and regulatory capture, not necessarily in that order, has basically killed federal consumer protection in the US.
beezlewax
I've used a learning platform called Brilliant in the past. The cancellation process was so convoluted that it was impossible to cancel the account. Dark patterns and confusing language.

They refused to refund me and after I thought I'd cancelled and I had to run a charge back from my bank.

This is nefarious behaviour on their part and consumers need to be protected from it.

trueismywork
In contrast in EU, I sent an email to my service to cancel and they forgot to cancel. I just sent them another email with proof of email and they realised they missed the old one and canceled retroactively and refunded money to my account.
fuzztester
Do you mean brilliant.org ?
fwlr
The FTC was warned at the time that they were flouting required procedures and that their rule would therefore not survive legal scrutiny. Lo and behold it did not.
hshdhdhj4444
Please point to an example of these warnings.
VWWHFSfQ
> The FTC is required to conduct a preliminary regulatory analysis when a rule has an estimated annual economic effect of $100 million or more. The FTC estimated in a Notice of Proposed Rulemaking (NPRM) that the rule would not have a $100 million effect.

> But an administrative law judge later found that the rule's impact surpassed the threshold, observing that compliance costs would exceed $100 million "unless each business used fewer than twenty-three hours of professional services at the lowest end of the spectrum of estimated hourly rates," the 8th Circuit ruling said. Despite the administrative law judge's finding, the FTC did not conduct a preliminary regulatory analysis and instead "proceeded to issue only the final regulatory analysis alongside the final Rule," the judges' panel said.

It says it in the article

guelo
who warned them?
dboreham
Because systematic corruption presumably?
tbrownaw
More that they mistakenly thought that doing the right thing meant they didn't have to do the thing right.
bjt12345
But, if you want to make it look like you are doing the right thing but don't want to be remembered as having done that right thing, maybe this was the right thing to do given that now it won't be done.
weberer
>they were flouting required procedures
jibe
If you are sniffing out corruption, aren’t the ones flouting required procedures likely the corrupt ones?
hshdhdhj4444
Almost never.

Whistleblowers are almost always revealing information that they are legally prevented from revealing, otherwise you wouldn’t need a whistleblower. A simple FOIA request would suffice.

Aeolun
Kinda, but corruption in my favor is unlikely to see me complain about it.
wrasee
That’s obviously no justification, all corruption is in someone’s favour. Society functions by rules. Break those founding principles and you break everything.
wqaatwt
What if the “required procedures” are held in place by corruption?
db48x
For those of you wondering what the actual decision says: <https://ecf.ca8.uscourts.gov/opndir/25/07/243137P.pdf>
api
Disputing charges through banks will become the way to cancel things.
xedrac
I always felt like those click to unsubscribe links were nothing more than a "please prove to us with certainty that this is an actively used account so we can set a sticky bit on it and sell that info for $$$"
orev
That’s a commonly held idea for spam emails. This is about services you’ve signed up and pay for on a recurring basis, and was targeted at companies who make it very easy to open an account, but then require byzantine methods to cancel.
DANmode
That is a valid paranoia,

but also, not the kind of subscription the article is about.

globalnode
just mark them as spam, hurts them more and doesnt notify them of anything.
Irongirl1
FYI: Everyone just use privacy.com

It allows you to make virtual cards that are single use.

So if a merchant keeps trying to charge you, it will automatically decline.

Until the powers that be gets its act together and stops allowing businesses to run all over us...this is the way.

Shank
> So if a merchant keeps trying to charge you, it will automatically decline.

I learned this the hard way with the New York Times doing this, but merchants can “force settle” a transaction if they want and it’ll override the decline they get. This is a violation of the merchant agreement but companies do it anyway (like NYT did to me). Privacy isn’t as bullet-proof as you would think.

ourmandave
Privacy.com is a fintech platform offering virtual debit cards to secure online transactions. Based in Iceland and partnered with FDIC-insured banks, the service allows users to control card usage through pausing, unpausing, or closing. Privacy.com prioritizes security through firewalls, encryption, and PCI DSS compliance.
KomoD
Then you risk getting sent to collections instead.
bramhaag
Is there anything like this that accepts EU customers?
pimterry
Revolut along with quite a few other modern EU banks let you manage recurring billing directly - in Revolut I can pick any transaction in the app, click "Block future payments" and that vendor won't be able to bill my card again until I unblock them. That's separate from virtual/disposable cards - you can use your normal card and still block individual vendors.

Honestly this seems like a pretty obvious core banking feature nowadays, I'm surprised it's not more widespread (even in the US - reliable cancellation features across all recurring card payments would surely make people more comfortable with subscriptions). Under the hood all banks (AFAIK) are handle recurring payments by issuing an authorization token at first purchase, and validating it on later transactions. Allowing customers to see the list of active tokens that were recently used and then revoke them explicitly seems like a no brainer.

sensanaty
Revolut has a disposable card feature. I'm sure there's some regular old school banks that have this as well, ING in the Netherlands does as far as I remember.
anon191928
revolut and others still try to charge you, even if you cancel the VIRTUAL card. when you ask them, why and how they you do that, they say you have some sort of agreement for the subs. service and you need to end it on your own via them. Bank can't do that?? they said something like that to me. So they literally support the dark pattent side, not on your side obv.
diggan
Your bank might offer this already, just to check in case you haven't already. I think all banks I've had in Spain and Sweden has offered this feature within their web portal.
firesteelrain
Never heard of this; thanks for the tip!
mrheosuper
Great, another service that collects my purchase information.
highwayman47
Severing contracts for me, not for thee.
ProllyInfamous
[flagged]
bpodgursky
From a different article [1]:

> But the U.S. Court of Appeals for the Eighth Circuit said the FTC erred in its rulemaking process by failing to produce a preliminary regulatory analysis, a statutory requirement for rules whose annual effect on the national economy would exceed $100 million.

> The FTC had argued that it was not required to prepare the preliminary analysis because its initial estimate of the rule’s impact on the national economy was under the $100 million threshold — even though ultimately the presiding officer determined the impact exceeded the threshold.

This is a case where congress really did pass a concrete law, and the court is requiring the FTC to follow it. Sucks that a reasonable rule is getting voided for the sloppiness but I really don't think the courts are indefensibly out of line.

[1] https://thehill.com/policy/technology/5390731-appeals-court-...

skort
It's interesting that businesses can build an obviously toxic subscription model that robs consumers of both money and time, but when asked to change it now we have to consider their costs.

I understand the idea behind the threshold for changing rules but this still feels very broken. There is a constant struggle of having to do everything perfectly to make any positive progress, but bad actors can operate however they like with seemingly little repercussions.

avhception
While I share your frustration, I don't think we should lower the bar for positive progress. Because that's how one becomes a bad actor themselves.
matthewdgreen
I think we should absolutely lower this particular bar.
immibis
When bad actors have a low bar but good actors have a high bar, the country is bound to collapse. Look at how many rules the current regime is flouting. But the other side has to dot every i for some reason.
MangoToupe
A major unwritten rule of american society is that there is no bigger crime than economic friction to the shareholder... including statute itself.
hamilyon2
I am not getting it. The rule makes competition in markets higher. Because dollars flow to best offers faster. And thus improve economic situation, not only in markets affected by rule, but also on all other markets, in case customer wants to take his money elsewhere.

And on international scale, because more competitive companies presumably out-compete foreign competitors.

So, FTC needs some permission and review to make national economy money?

jordanb
From googling apparently the "presiding officer" is appointed by the FTC chair. So it sounds like the FTC spiked its own case.
bpodgursky
It was Lina Khan. She just felt strongly about going out the way she came in — losing every single case.
fxtentacle
Illumina, Tapestry, Kroger, Lockheed Martin would disagree.

Also, didn’t she „build“ the right to repair laws?

sameermanek
Devil is in the details, they said each company would have to pay for less than 23 hrs to a low level engineer to avoid the $100 mil impact.

How much time do you think an intern would need to render a button on screen that says "cancel" in red mapped to an already implemented function in the code base. Especially with trillions poured into the AI?

This is non sense and horse shit, and these bench full of idiots know it

arzig
There’s a non trivial chance this interacts with credit card processing. There is also app the legal liability of you tell someone meet are cancelled and continue charging them. So probably so not something you trust an intern to do.
jagged-chisel
Your argument presumes that “cost” is “money spent to implement,” when in reality any reduction in predicted revenue is also a “cost.”

The cost of allowing people to cancel subscriptions is more than the cost to implement a button.

firesteelrain
These “bench full of idiots” are not blind to the fact that there are deceptive practices regarding subscriptions. FTC didn’t do their job right unfortunately and here we are. Now, new administration and it’s doubtful this will get picked up again barring any law passed by Congress.
Dylan16807
It sounds like they did their job fine. 23 hours on average is plenty. Most companies can do this in 2 hours, and a few of them can spend a lot longer.
fritzo
The U.S. Court of Appeals has therefore quantified the severity of this issue.
renewiltord
Typical decel nonsense to add all these preliminary analyses. This is CEQA/NEPA type garbage.

Fortunately, California law should be unaffected by this and that will probably be sufficient.

bpodgursky
Normally I'm aligned but this is sort of a NEPA rule making sticking a monkeywrench in the gears creating new regulations, so I'm not totally opposed to the principle, as irritating as it is here.
renewiltord
Convincing. I guess I was thinking at step 1 deceleration but this actually depowers step 1 deceleration.

Ideally, we don't have all these structures slowing down societal adaptation. It's like we anneal over time, and that makes us brittle. We need to always be ready to bend to a new wind.

postalrat
I should be able to go into my bank or card service online. View a list of all my subscriptions. Click on a subscription (or select all). And cancel.

If there is a card that offers this let me know because I'll be switching immediately.

astatine
You can absolutely do this in India. Every card based subscription requires an explicit authorization to set up. And every such authorized subscription can be seen in the bank app/site. You can choose to cancel those subscriptions at the bank end and the subscribed services will fail their next renewal. This is not just a service specific thing and is required by regulation for all recurring payments, incl utility bills, insurance premia, entertainment service, cloud services.
wobfan
Not gonna lie, I actually have canceled many service because of this single reason. If I get the feeling they want to hide these options specifically to keep me in a subscription, I immediately feel the urge to cancel even more, and also it gives me the feeling that the service itself is obviously, objectively, not good enough that they can just be honest and offer a easy cancel option - because they fear that too many people would.
tonyhart7
You are absolute minority that conscious about your financial but sorry to tell you that "most" people is "forgot" they sign up something and not open it in years

that's happen more often than you think

also financial illiterate is real

LoganDark
> You are absolute minority that conscious about your financial

Maybe but idk. I have calendar events for every single monthly expense & BNPL. Anything that isn't on-demand is in the calendar. That makes it easy to calculate future expenses and also serves as a reminder of what I'm paying for so I can cancel anything I don't think I'll need for a while. At least one subscription I've canceled and restarted a lot because I use it a bunch and then don't use it at all and then use it a bunch again and so on.

I also have a spreadsheet that I log every transaction into, because it gives me an easy way to see how my finances are doing and also gives me a way to keep track of charges that aren't properly descriptive on their own (for example, "wl *steam purchase" doesn't say which product was purchased; on the spreadsheet, I can see exactly, as well as for every other transaction, what I purchased, without having to look at each individual order). It's also faster to check than having to log into my bank, which ever since I switched to Mac has been forcing me through SMS verification every single time I log in no matter what.

rlpb
Legally, this isn't sufficient. Your subscription contract is independent of your payment method. If you don't pay, that doesn't necessarily mean that your subscription is cancelled, and you could end up in court and lose.

What is necessary is regulatory (or statutory) enforcement of easy, online notice of cancellation, without a company able to frustrate you giving them (and them recording and acknowledging) that notice.

ghoul2
Thats how it works in India: all your "repeating" charge authorizations show up on a portal maintained by the issuing bank. All services that charge via these authorizations send an SMS alert before they debit the next charge. At any time, you can go into the portal and cancel any of these authorizations. No need to talk to the charging co at all, though still, best to first cancel from them. Jus that they know its trivial for the user to go and cancel the auth, so no one makes it difficult to cancel.
babyshake
You can use privacy.com as another commenter has written. But one catch is I believe you can be on the hook for subscriptions where your card no longer works but you haven't cancelled your subscription. So they can send you invoices and even send it to collections. Although I strongly feel that at least for transactions of a sufficiently small size (normal retail subscriptions) cancelling your card should be legally considered sufficient enough for voiding your future subscription. I'm open to hearing counter arguments but I think the consumer shouldn't have to jump through even the smallest of hoops setup by vendors in order to indicate that they are no longer interested in future transactions.
anonzzzies
I always try via official means, but, failing that, I just cancel the (virtual) card. I have been threatened a lot that if I do that, my first born will be punished etc but of course nothing ever happens. I don't live in the US though.
venkat223
This type of activity is happening with Amazon Netflix and other medias also with various E-Commerce sites Apple particularly is asking for all particulars train to debit after the expiry of the period but is not allowing cancellation properly as the bandwth work remains down in many many areas sporadically we are not able to cancel at will.This is a user unfriendly activity which is monopolistic or coercive.People will lose faith in digitization slowly
vincenzothgreat
use an alias with an alias email, the Privacy.com card will accept any name and address. Never had any sort of issue in all the years using them
LiamPowell
Simply move to Australia, all the major banks here offer this service: https://payto.com.au/

Not all services offer this yet, but it's gaining momentum, especially with Amazon now offering it for non-subscriptions.

missedthecue
I had a recurring charge on my Capital One credit card and canceled it from my Capital One app. The next month, the charge went through again and they proactively gave me an account credit equal to the charged amount, with an emailed apology. I'm not sure why they couldn't cancel it, or if it will go through again this month, but it surprised me!
nico
I had a subscription with an account that I couldn’t access anymore, and there wasn’t any other way to cancel

So I contested the charge through the bank. They would refund me, but then the company would charge me again for the subscription

This went on for several months. At some point the card expired, the bank automatically sent me a new card, and somehow the company was still able to charge the subscription to my new card, even though I couldn’t even access my account

It was a couple of years ago, and I don’t remember how I finally stopped it. But it was kinda shocking to me to see the charges “jump” through different cards. Especially given that usually any service that I don’t want cancelled, gets immediately cancelled if my card on file expires

pimterry
The company doesn't actually keep your card details at all (at least, all reputable companies). They take the details to the payment processor at first purchase, but they then get swapped for a token which can be used to process transactions (usable only for transactions to you by this one vendor, so tokens can't be stolen/leaked, unlike card details) and then future transactions all just use the token.

When your card details change, all issued tokens generally stay valid, they're effectively independent. A payment card is basically an initial authentication process for the account, it's not really the payment method.

__david__
Credit cards explicitly do a type of forwarding so that your old subscriptions continue to work if you get a new card. If you ever tell your bank that you've lost your card or had it stolen then they will reissue it differently without that "forward" feature, to prevent fraudulent activity. I learned this when I had fraudulent activity on my card and they accidentally did a normal reissue, and so the fraudulent activity continued even after I got the new card.
thanatos519
Here in the Netherlands, via my bank I can list all of my pre-approved transfers and block them. I'm pretty sure every bank here is required to support this. PayPal also has this feature.

I recently had to cut down on expenses starting with extraneous subscriptions and charitable donations, of which I had dozens. Many ad a click-to-cancel or at least fill-out-a-form-to-cancel process, but some of them said 'call us'. Then I discovered that I could cut them all off from my side!

I got a few 'hey your donation stopped' messages, and answered the first ones, but they all eventually went away.

ldsd
Be careful there. You can block further payments, but that won't necessarily cancel your subscription.

You may still be responsible for the payment, and may need to pay collection fees as well at that point.

sebbadk
I work for a company called Subaio that does exactly that, but it only works because EU (and some other countries) consumer protection laws requires that companies have to let us cancel subscriptions. So we're mostly working with european banks for now.

The protection specifically requires that cancelling is at least as easy as signing up.

average_r_user
Could you point me to some European banks that integrate your product? My current bank doesn't have something similar, and I would like to have an option to view all my subscriptions at a glance
Fluorescence
In theory I can do this with standing orders / direct debit in the UK and there are some subscriptions where "cancelling the direct debit" is the official way to cancel. There should be no need for firms to reinvent recurring payments and store card details for their own ad hoc system. I don't know if it might disadvantage some people not familiar with managing direct debits though.

However, many years ago, after an hour on hold failing to cancel Virgin ADSL I just cancelled the direct debit instead. They put a debt recovery firm on me! The direct debit was charged at the start of each billing period so it wasn't a non payment thing. I recall there used to be more indefensible "notice periods" for cancellation which were just pure scummy ways to force feed unwanted services but I don't think this had one.

saulpw
I use privacy.com for this.

(Not affiliated, just a satisfied customer.)

gblargg
I wasn't able to jump through their hoops to sign up. They wanted my bank login, which I will absolutely not give to anyone. I tried a debit card but that also failed.
alexey-salmin
Revolut does that, at least in France. You can see and cancel both card subscriptions and direct debits
colechristensen
Any subscriptions that are paid through Apple Pay are like this. Apple also takes about a third of the money for the trouble.

This is _not_ the same as using the Apple credit card for a subscription.

eleveriven
Feels like a killer feature just waiting for someone to nail it properly
advisedwang
What about subscriptions where you agreed to a long-term subscription (e.g. for a discounted rate)?
koiueo
Those are usually charged once per agreed period (never seen it any other way)
kalleboo
Adobe is an example where a yearly discounted subscription is billed monthly
rat9988
They'll have to change their model or implement like a breakup fee depending of what would has been missed if you didn't have a discount.
bushbaba
Yes there is https://www.privacy.com/ which gives you a unique virtual credit card per subscription, which you can cancel from the bank.
codemac
Nowadays a problem is the subscriptions are all multiplexed through apple, google, and amazon.

I used to religiously use things like ynab, but now I need to find ways to export my amazon transactions, google play, etc. It's nearly impossible, and it makes me feel completely out of control.

dmoy
That... doesn't necessarily work though?

If I tried that with my gym, they would send me to collections.

MangoToupe
> If I tried that with my gym, they would send me to collections.

Let them. I don't know why people let services abuse them like this.

immibis
This would be illegal in western countries.
ivape
I'd have different wallets for everything if everything took Bitcoin. I guess I could do that with generated credit card numbers but haven't bothered with it.
throwawaymaths
Spectrum (cable/telephone/internet) kept me on the phone line for 30 minutes as i tried to cancel.
JohnTHaller
Ask my girlfriend about my phone call with Time Warner (pre Spectrum) where I said the words "I want to cancel cable TV but keep internet" about two dozen times to 3 different people.
tiahura
The FTC failed to comply with 15 U.S.C. § 57b-3(b)(1), which states that the agency “shall issue a preliminary regulatory analysis” whenever it proposes a rule expected to have a significant economic impact.

After its own ALJ found the rule’s effect would exceed $100 million annually, the FTC was obligated to publish an analysis of the “projected benefits and any adverse economic effects and any other effects” and the effectiveness of alternatives, as required by § 57b-3(b)(1)(C).

MengerSponge
My favorite underappreciated aspect of the iOS app store is its absolutely friction-free cancellation.

It makes me much more willing to trial a subscription service because I know I won't have to spend an hour of my life on the phone with a lovely Filipino man to stop that service.

Towaway69
This. My iPhone is still a pleasure to use, everyday. But perhaps I can only appreciate this because I was an android user for years.

The killer app for me on iPhone? Files. I literally switched from iPhone 3 to android because it didn’t have a file manager! Thankfully I came back.

politelemon
It was the opposite journey for me. I never felt for once that it was my iPhone, perhaps because I was an android user for years.
oblio
Apparently Google Play has the same cancellation mechanism.
nerdjon
That and the reminder emails from Apple.

It is one reason that with this switch allowing apps to send me outside of Apple's Ecosystem to subscribe, I hope that developers realize that if they make this the only option there are likely many people like myself that just won't subscribe to your app. I am far more likely to try a subscription that costs a couple dollars a month if it is through the app store instead of through some random website.

arielcostas
Google Play also has that if you subscribe through there (which might be more expensive because of the fee Google takes), plus an easier refund system if you subscribe to something and decide it's not worth paying it
guelo
Of course it's going to cost more than $100 million if they have stop stealing from us.

Corporate Republicans hate red tape and regulation for business but love it for starngling government and the poor (they just added huge onoreous red tape to medicaid and food stamp recipients because they absolutely hate their fellow americans).

dalemhurley
Here is an idea, make your service value for money and people will not want to cancel.

If your product is so poor that the only way you can retain customers is to make it too hard for them to cancel then your product needs to be improved.

silisili
You just offended siriusxm, every newspaper, and every gym in the country.
_carbyau_
Don't forget swimming pool season pass.

I will buy my next season pass when I have a history of entry transactions that proves I could have saved by buying one...

sensanaty
Man what the fuck is it with gyms? I'm not even in the US, but even in the Netherlands where these kind of things are generally super simple and hassle-free (by law) I've had some nightmarish, headache inducing situations with gyms. I've literally never encountered anything else, ever, nearly as bad as dealing with gyms and their contracts in my entire life. It was a million times easier closing brokerage accounts with decent chunks of money in them than it was to cancel a gym membership I once had.
delecti
WaPo and NYT were both very easy to cancel.
ethagnawl
WaPo was easy when I canceled last November. The lost time I canceled a NYT subscription, it still required a phone call.
buckle8017
They say it requires a phone call but amazingly an email that's says you will charge back any future charge works too.

Almost like they can do it without the phone or something.

dylan604
Office365. I only have it because it’s necessary for work not because I want to use the product.
unethical_ban
If your product is so poor that the only way you can retain customers is to make it too hard for them to cancel, then your business model should be illegal.
colechristensen
Ok, but also, I just want to stop paying for things sometimes.

Subscribing to a services isn't a vow of "until death do us part" and I don't want businesses trying to act like it is or make it so.

db48x
That is a novel idea! But ironically it is not actually the issue that was in front of the court.
HPsquared
The time to unsubscribe is now!
eleveriven
Honestly, it's wild that something as common-sense as "make canceling as easy as signing up" is this hard to implement
oblio
It's not hard to implement, in the sense of "hard to implement software feature".

It's hard because businesses don't want cancellation to be easy, as they lose money. A lot of people forget to cancel or just can't be bothered for a long time, especially if cancellation is hard.

And yes, it's as predatory as it sounds.

It's basically the financialization of business, as some point one of the few ways towards "growth" is nickel-and-diming everyone you can.

barkingcat
Dark pattern galore
unethical_ban
If we had a Congress who knew what Signal, e-mail, or credit cards were, then we may get actual legislation protecting consumer rights.
xyst
The USA is not a country for the people. It’s a country for the rich and powerful.

The game is rigged and enough deluded people think they can "game" it as well.

dylan604
This was pretty well established by the constitution, only you left out white male from your rich and powerful. It took amendments to get past white and male.
boroboro4
While it’s true US was quite good on equality amongst this particular group. What we have now is quite different from it.
arwhatever
Our culture is an unfortunate nexus between strong contract enforcement and weak consumer protections.
tjpnz
Sure it is. Corporations are people too and laws like these take away their freedoms!
ars
"after finding that the commission behind it failed to follow required procedures under the FTC Act during the rule-making process."
throw10920
I hope the FTC tries to re-submit the rule while following procedure - click-to-cancel is really good for consumers... but not enough to justify trying to break laws to pass it.
dylan604
You realize the current FTC is not the same FTC that did this? There’s no way this FTC does anything in favor of consumers
cebert
[dupe] https://news.ycombinator.com/item?id=44504694
mystraline
[flagged]
jdlshore
This is the definition of an ad hominem attack. If you want to prove the judges are partisan, talk about the flaws in the ruling, not who appointed them.
mschuster91
That's the problem that automatically arises when the justice system is made out of political appointments instead of career tracks.

There will always be the suspicion of political bias, and the haphazard way the administrations ever since Obama went in how nominations were done adds more fuel to the fire.

bigbacaloa
[dead]
AIorNot
[flagged]
privatelypublic
Did you read the article? "Procedures weren't followed."

Seems like an almost intentional mistake tbh

Gigachad
Procedures can only be ignored for the purpose of installing a police state. Not for consumer benefit.
SoftTalker
Yeah not a great article. "failed to follow required procedures under the FTC Act during the rule-making process" but no real details on what the procedures require that the commission did not do.
db48x
A trivial search will get you the court opinion itself <https://ecf.ca8.uscourts.gov/opndir/25/07/243137P.pdf>, so regardless of how bad the news article is you should not be uninformed.

From the abstract:

    …the Commission failed to follow procedural requirements under § 22 of the Federal Trade Commission Act (“FTC Act”), 15 U.S.C. § 57b-3(b)(1)
A more detailed explanation:

    The Commission’s formal rulemaking authority is found in § 18 of the FTC
    Act. Section 18 authorizes the Commission to adopt “rules which define with
    specificity acts or practices which are unfair or deceptive acts or practices in or
    affecting commerce” within the meaning of § 5, as well as “requirements prescribed
    for the purpose of preventing such acts or practices.” 15 U.S.C. § 57a(a)(1)(B)
    (emphasis added).
    
    …
    
    Besides the specificity and prevalence requirements, § 18 requires a number
    of procedural steps, some of which go beyond those required for APA notice-and-
    comment rulemaking. The FTC must first publish an “advance notice of proposed
    rulemaking” containing “a brief description of the area of inquiry under
    consideration, the objectives which the Commission seeks to achieve, and possible
    regulatory alternatives under consideration.” 15 U.S.C. § 57a(b)(2)(A). Also
    required is a notice of proposed rulemaking “stating with particularity the text of the
    rule, including any alternatives, which the Commission proposes to promulgate, and
    the reason for the proposed rule.” Id. § 57a(b)(1)(A). Interested parties must be
    afforded the opportunity for “an informal hearing” and to “to submit written data,
    views, and arguments” on the proposed rule. Id. § 57a(b)(1)(B)-(C), (c).
    
    Congress further required the Commission to conduct regulatory analyses of
    proposed and final rules, or amendments to rules, at two stages of the rulemaking
    process. First, when the Commission publishes a notice of proposed rulemaking, it
    also must issue a “preliminary regulatory analysis” containing “a description of any
    reasonable alternatives to the proposed rule which may accomplish the stated
    objective of the rule” and for the proposed rule and each alternative, “a preliminary
    analysis of the projected benefits and any adverse economic effects and any other
    effects, and of the effectiveness of the proposed rule and each alternative in meeting
    the stated objectives of the proposed rule.” 15 U.S.C. § 57b-3(b)(1)(B)-(C).
    
    Second, the Commission must issue a “final regulatory analysis” when it
    promulgates a final rule. 15 U.S.C. § 57b-3(b)(2). Similar to the preliminary
    regulatory analysis, the final regulatory analysis must include a description of
    alternatives considered by the Commission and an analysis of projected benefits and
    adverse economic and other effects. The Commission must also provide “an
    explanation of the reasons for the determination of the Commission that the final rule
    will attain its objectives” and a “summary of any significant issues raised by the
    comments submitted . . . in response to the preliminary regulatory analysis.” Id.
    § 57b-3(b)(2)(B)-(E). Importantly, the preliminary and final regulatory analysis
    requirements do not apply to “any amendment to a rule” unless the FTC estimates that
    the amendment “will have an annual effect on the national economy of $100,000,000
    or more.” Id. § 57b-3(a)(1)(A).

Notice all of the steps. “advance notice of proposed rulemaking”, “notice of proposed rulemaking”, “preliminary regulatory analysis”, “an informal hearing” plus the ability of concerned parties “to submit written data, views, and arguments” to the FTC, and a “final regulatory analysis”. The court draws our attention to the fact that the FTC never did either of the regulatory analysis steps, and points out that they are required.

The FTC had opted out of doing those analyses on the basis that the new rule would have an annual impact of less than a hundred million dollars. The court however notes that this is quite unlikely:

    Based on the FTC’s estimate that 106,000 entities currently offer
    negative option features and estimated average hourly rates for professionals such as
    lawyers, website developers, and data scientists whose services would be required by
    many businesses to comply with the new requirements, the ALJ observed that unless
    each business used fewer than twenty-three hours of professional services at the
    lowest end of the spectrum of estimated hourly rates, the Rule’s compliance costs
    would exceed $100 million. Such an estimate was “clearly unrealistically low
    inasmuch as there are several new requirements proposed that would require changes
    in existing practices and/or disclosure forms.”
Thus the FTC erred when it skipped these steps. The remedy is to vacate:

    Section 18 of the FTC Act directs that a reviewing court “shall
    hold unlawful and set aside the rule” if it finds agency action to be “without
    observance of procedure required by law.” 15 U.S.C. § 57a(e)(3); 5 U.S.C.
    § 706(2)(D). “The ordinary practice is to vacate unlawful agency action.” United
    Steel v. Mine Safety & Health Admin., 925 F.3d 1279, 1287 (D.C. Cir. 2019).
This doesn’t mean that the rule is unconstitutional, just that the FTC has to actually do things correctly. The court hasn’t ruled on the law itself because it is moot.
glaucon
Thanks for the analysis.

Gotta laugh at the threshold being USD100M costs to the affected businesses without the law taking into account how much the annual costs to consumers are, assuming the continuation of the practices.

db48x
Why is that laughable? Congress decided that all rules changes need additional scrutiny if they impose large costs. After all, those costs are eventually going to be passed down to consumers so making overly–complicated rules just ends up hurting consumers. And there has to be _some_ threshold number; they couldn’t just leave that one undefined or nobody would ever bother with the extra steps.
eviks
> After all, those costs are eventually going to be passed down to consumers

No they aren't. The ease with which you can continue to charge consumers without providing value to them directly affects the total amount of those charges (also, profits is a variable)

db48x
Suppose I am selling magazine subscriptions. I basically already follow all of the FTC’s new rules, because I’m not trying to cheat. But the new rules are pages and pages of amendments to pages and pages of existing rules. Those rules are complicated and detailed. How can I be _sure_ that _all_ of my marketing materials are compliant with these new rules, which detail exactly what information I must disclose to my customers and potential customers. I have to first understand the new rules, then review all my existing marketing materials, possibly with the aid of legal advice. Maybe I have to reword some things so that I’m using exactly the language specified by the FTC. Changing a website is cheap, but what about my printed materials? I’ve got 6 editions in various stages of completion for each of my dozen different brands.

Those costs are definitely going to be passed along to the consumer in some form or another. Fewer sales, fewer discounts, higher subscription prices, higher advertising prices, thinner magazines, it doesn’t matter. It all flows down to the consumers in the end. I don’t see how you can argue that these costs _can’t_ be passed down to the consumers.

And it’s definitely going to cost more than $1,000. The FTC estimates that there are over a hundred thousands entities offering subscriptions of some kind to customers in the US. 100,000 × $1,000 = $100,000,000. That’s the threshold beyond which rules changes need additional review.

eviks
> I don’t see how you can argue that these costs _can’t_ be passed down to the consumers.

Because you've ignored the profits factor and have supposed away the other factor I mentioned as part of your hypothetical

throw10920
Thank you for linking the actual legal text! (if only it weren't super hard to read due to hard wrapping - one of the reasons why HTML is generally better than PDF)
collingreen
Gotta pay all those data scientists and lawyers the big bucks in order to figure out how to checks notes stop actively preventing customers from canceling your service when they want to.

I'm happy to consult on this with all those poor businesses for under $100,000,000 in order to help the court vibes feel like the cost isn't over the limit.

I feel confident I can affordably write a few whitepapers and design guidelines to help these poor folks out as they research if there should be a cancel button and if it should work.

db48x
With 106,000 companies doing this, that’s less than $1,000 each. Do you think that _your_ company could review all of its marketing materials for compliance with a new FTC rule for less than that? How much would you as a consultant charge one of those companies for your assistance?

But if you don’t like the rule, talk to your local Congresscritter and ask them to propose a bill to amend or remove it. Complaining about it in snarky internet comments isn’t going to get you anywhere.

eviks
> Complaining about it in snarky internet comments isn’t going to get you anywhere.

In what fantasy land is the following any different?

> talk to your local Congresscritter and ask them to propose a bill to amend or remove it

standardUser
It's a pro-business decision by the most conservative court in the land, so it would have been surprising if, in all of jurisprudence, they couldn't find something to squash it with, at least temporarily.
gizmo686
Or motivated reasoning for the court to reach the outcome it wanted.
davidw
"Calvinball"
dboreham
If someone needs a new boat and the ruling prevents that then it must be stricken.
eviks
They just follow the party line, so look further at the party for the explanation
standardUser
The 8th circuit court of appeals is the most conservative, with only one judge appointed by a Democratic president.
dmix
What about the earlier administrative judge who warned FTC they were ignoring established rules when it was reviewed the first time, then FTC proceeded to ignore that judge and passed it anyway, which resulted it in being in front of this appeals court?